✅ 10 POWERFUL ADAPTOGENS, ENHANCED WITH BLACK PEPPER. Max Adaptogen 10 is a natural blend of some of the most powerful adaptogens on the market and enhanced with black pepper for increased intestinal absorption.
✅ SUPPORTS MIND & BODY AGAINST SYMPTOMS OF STRESS. Adaptogens is the collective name for a number of ancient herbs and roots that have been used for centuries in traditional Chinese and Ayruvedic medicine to naturally support the mind and body against symptoms of stress. Adaptogens are perfect for those who struggle with a chaotic lifestyle
✅ NATURAL ENERGY BOOST. As well as supporting imbalance, Max Adaptogen 10 provides a significant natural energy boost, and can reduce tiredness and fatigue.
✅ ENVIRONMENT FOCUSED. We are committed to restocking our rapidly depleting forests, which is why a proportion of every sale of our supplements goes towards vital reforestation projects.
[OTHER PRODUCTS AVAILABLE] Like our Max Adaptogen 10? Try our more potent Max Adaptogen 6.
MOISTURISING INGREDIENTS – E45 Cream contains Medilan, which is a purified, hypoallergenic form of lanolin which has excellent moisturising properties that sooth, protect and care for your skin. The cream helps lock in moisture with an immediate protective barrier to help keep the skin hydrated and keep irritants out. Our cream has been developed to create the right environment for healing dry skin conditions for extremely dry, sensitive, and atopic skin.
TREATMENT FOR DRY SKIN CONDITIONS – E45 Cream is an emollient cream treatment for dry skin conditions including dry/flaky skin, chapped and rough skin, eczema, dermatitis, ichthyosis, itchy skin, sunburn, as well as certain dry cases of psoriasis. It has been clinically proven to treat and sooth dry and irritated skin and the non-greasy emollient formula leaves the skin feeling soft, hydrated, and relieved.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HOW TO USE – E45 Cream is perfume-free and dermatologically tested; it can be used daily by the whole family, including infants over the age of 1 month. Simply apply to the affected skin 2-3 times daily and enjoy long-lasting moisturisation. The non-greasy cream is easily absorbed and gets to work instantly to help repair dry skin, without it feeling sticky or oily. It can be used on the body, face, and hands to improve skin’s health by hydrating and preventing dry skin and other skin problems.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
EFFECTIVE HYDRATION – E45’s Daily Lotion offers effective, everyday hydration. As skin gets drier, it feels and looks less healthy and becomes less effective at retaining moisture, which leaves it even more dry. Our lotion soothes, protects, and restores very dry skin – it intensely replenishes moisture to sooth dryness and smooth out rough skin. The lotion locks in moisture to help better protect the skin against moisture loss, and to help restore and maintain the skin’s moisture level.
MOISTURISING INGREDIENTS – Our Daily Lotion contains light liquid paraffin that has emollient moisturising properties to help keep the skin hydrated. The perfume-free gentle formula is non-greasy and quickly absorbed and is even suitable for sensitive skin. The lightweight lotion is easy to apply to skin and can be used whenever the skin feels dry, locking in moisture and leaving you with long-lasting softness in just 2 weeks.
DERMATOLOGICALLY TESTED – E45’s formulation is dermatologically tested and does not contain any unnecessary colour or fragrances. It is suitable for everyday use on dry and sensitive skin for the whole family, including infants over the age of 1 month. You can apply the lightweight lotion all over the body, including the face, for soft and supple skin. The lotion has a low viscosity with watery consistency which can be thoroughly applied on the skin and is easily absorbed.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
KEEP SKIN HYDRATED – Lanolin, light liquid paraffin and white soft paraffin have emollient moisturising properties to help keep skin hydrated and leave it soft, comfortable and relieved.
SOOTHES – Dry, flaking, chapped skin, as well as sunburn and detergent hands.
TREATS SKIN CONDITIONS – Also treats more serious dry skin conditions such as eczema, dermatitis, ichthyosis and certain dry cases of psoriasis.
PERFUME FREE – E45 cream dermatological for dry and condition skin is perfume free.
LONG-LASTING DRY SKIN CARE – E45 Lotion is a light, unperfumed lotion that can be used all over the body, including the face, to provide long-lasting care for dry and sensitive skin. It is a light daily moisturiser for dry skin that keeps your skin feeling soft and deeply hydrated. Our aqueous cream alternative also helps the skin to retain moisture and can sooth chilblains and frost bite. E45 lotion has been formulated to give deep moisturisation that lasts throughout the day.
DERMATOLOGICALLY TESTED – This lotion has been formulated by skin care experts at E45 and is perfume-free and dermatologically tested and is a suitable moisturiser for even sensitive skin. E45 Lotion is clinically proven to help protect the skin from dryness, soothe roughness, reduce redness, and reduce scaling and flaking. In just 2 weeks, the lotion can help to visibly reduce redness and improve the appearance of extremely dry and irritable skin when applied daily.
MOISTURISING INGREDIENTS – E45 Lotion contains a purified, hypoallergenic form of lanolin with excellent moisturising properties. It soothes, protects, and cares for your skin. This light lotion is quickly and easily absorbed to keep your skin feeling soft, supple, and hydrated and the pump makes it easy to distribute. E45 Lotion’s gentle formulation can be used daily on very dry and sensitive skin and is suitable for the whole family, including babies over 3 months.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
EFFECTIVE HYDRATION – E45’s Daily Cream offers effective, everyday hydration. As skin gets drier, it feels and looks less healthy and becomes less effective at retaining moisture, which leaves it even more dry. Our cream soothes, protects, and restores very dry skin – it intensely replenishes moisture to sooth dryness and smooth out rough skin. The cream locks in moisture to help better protect the skin against moisture loss, and to help restore and maintain the skin’s moisture level.
MOISTURISING INGREDIENTS – Our Daily Cream contains light liquid paraffin that has emollient moisturising properties to help keep the skin hydrated. The perfume-free gentle formula is non-greasy and quickly absorbed and is even suitable for sensitive skin. The cream is easy to apply to skin and can be used whenever the skin feels dry, locking in moisture and leaving you with long-lasting softness in just 2 weeks.
DERMATOLOGICALLY TESTED – E45’s formulation is dermatologically tested and does not contain any unnecessary colour or fragrances. It is suitable for everyday use on dry and sensitive skin for the whole family, including infants over the age of 1 month. You can apply the cream all over the body, including the face, for soft and supple skin. The cream has a low viscosity with watery consistency which can be thoroughly applied on the skin and is easily absorbed.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
EFFECTIVE DRY SCALP RELIEF – E45 Dermatological Dry Scalp Shampoo has been specially formulated with a unique combination of ingredients to provide effective relief to dry, itchy, and flaky scalps and to gently cleanse your scalp. Dry scalp occurs when your hair is stripped of its natural oils, whereas dandruff is the result of fungal or bacterial infections. Both have similar symptoms including itchy skin and white flakes, but our E45 shampoo provides gentle and effective cleansing for both
HYDRATING INGREDIENTS – E45 Shampoo contains Pro Vitamin B5 to help care for and protect your hair and scalp, and also leaves you with hydrated, clean, and shiny hair. Pro Vitamin B5, also known as pantothenic acid, is a humectant which is a common moisturising substance known for its ability to retain moisture. The Pro Vitamin B5 in our shampoo has powerful hydrating properties and leaves your hair feeling and looking hydrated and healthy.
DERMATOLOGICALLY TESTED – The E45 Dry Scalp Shampoo is a gentle formula that has been formulated for both dry, flaky scalps and dandruff, and is suitable for use on very dry, itchy skin and scalp conditions. It is soap, colour, and perfume free and suitable for everyday use on all hair types. Its hypoallergenic formulation means it is also suitable for use on more serious very dry, itchy skin and scalp conditions. To use, apply to wet hair and massage into the scalp – rinse and repeat as needed.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
HIGH-DOSAGE: One dose, one capsule, of Jarrow Formulas colostrum contains 400mg of colostrum, including 120mg of immunoglobulins, which you can supply to your body daily
GOOD BIOAVAILABILITY: Jarrow Formulas Colostrum is characterised by good bioavailability and is suitable for a vegetarian lifestyle
HIGH QUALITY: Jarrow Formulas colostrum capsules are tested in independent laboratories for quality and purity
WITHOUT UNWANTED ADDITIVES: The colostrum complex from Jarrow Formulas is gluten-free and produced without genetic engineering
ORIGINAL PRODUCT: The recommended intake differs from the US recommended intake due to German and European guidelines. Please consult a doctor or alternative practitioner for an individual intake recommendation
LONG-LASTING DRY SKIN CARE – E45 Lotion is a light, unperfumed lotion that can be used all over the body, including the face, to provide long-lasting care for dry and sensitive skin. It is a light daily moisturiser for dry skin that keeps your skin feeling soft and deeply hydrated. E45 lotion has been formulated to give deep moisturisation that lasts throughout the day.
DERMATOLOGICALLY TESTED – This lotion has been formulated by skin care experts at E45 and is perfume-free and dermatologically tested and is a suitable moisturiser for even sensitive skin. E45 Lotion is clinically proven to help protect the skin from dryness, soothe roughness, reduce redness, and reduce scaling and flaking. In just 2 weeks, the lotion can help to visibly reduce redness and improve the appearance of extremely dry and irritable skin when applied daily.
MOISTURISING INGREDIENTS – E45 Lotion contains Medilan, which is a purified, hypoallergenic form of lanolin with excellent moisturising properties. It soothes, protects, and cares for your skin. This light lotion is quickly and easily absorbed to keep your skin feeling soft, supple, and hydrated. E45 Lotion’s gentle formulation can be used daily on very dry and sensitive skin and is suitable for the whole family, including babies over 3 months.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
CLEANSE, TREAT, MOISTURE with Acnecide + Purifide Spot On Bundle: An effective 3 step skincare routine to treat mild acne, spots and breakouts
Step 1 – PURIFIDE DAILY CLEANSER FOR SPOT PRONE SKIN: Cosmetic face wash that gently cleanses sensitive spot prone skin, helps reduce facial sebum & does not clog pores
Step 2 – ACNECIDE FACE GEL LEAVE-ON TREATMENT: Medicinal face gel to treat mild acne, recurring spots and breakouts; Also helps unblock pores to reduce blackheads and whiteheads
Step 3 – PURIFIDE DAILY MOISTURISER SPF 30 SUNCREEN: A non-greasy face cream formulated with liquorice root extract, Allantoin, zinc, Ceramides & Vitamin E to soothe and hydrate skin
EFFECTIVE ACTIVE INGREDIENTS – Acnecide face gel contains 5% benzoyl peroxide and is clinically proven to kill up to 95% of bacteria that cause acne in 1 week
INSTANT MOISTURISATION – E45 Face Moisturiser is a fast-absorbing and non-greasy facial moisturiser that gets to work instantly for effective and long-lasting moisturisation. The lightweight formulation is absorbed quickly and does not leave any residue on the skin. Our facial moisturiser improves the skin’s natural moisture barrier for all-day hydration and does not leave your face feeling oily – it is absorbed quickly and is suitable for everyday use.
DERMATOLOGICALLY TESTED – E45 Face Moisturiser is dermatologically tested and has been specifically formulated for facial skin. It is a gentle formula that is suitable for dry, sensitive skin. E45 Face Moisturiser is also suitable to those prone to eczema and dermatitis. To use, simply apply to a clean face and neck. We would recommend preparing your skin first withE45 foaming cleanser for best results.
IMPROVE SKIN’S NATURAL BARRIER – Our E45 facial moisturiser improves the skin’s natural barrier for long lasting hydration throughout the day. This barrier is important to help protect your skin against external factors that can further dry the skin out, such as a change in climate to very cold air. Our moisturiser will soothe and soften the skin, rehydrating the outer skin layer and helping to lock in moisture.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
MOISTURISING INGREDIENTS – E45 Cream contains Medilan, which is a purified, hypoallergenic form of lanolin which has excellent moisturising properties that sooth, protect and care for your skin. The cream helps lock in moisture with an immediate protective barrier to help keep the skin hydrated and keep irritants out. Our cream has been developed to create the right environment for healing dry skin conditions for extremely dry, sensitive, and atopic skin.
TREATMENT FOR DRY SKIN CONDITIONS – E45 Cream is an emollient cream treatment for dry skin conditions including dry/flaky skin, chapped and rough skin, eczema, dermatitis, ichthyosis, itchy skin, sunburn, as well as certain dry cases of psoriasis. It has been clinically proven to treat and sooth dry and irritated skin and the non-greasy emollient formula leaves the skin feeling soft, hydrated, and relieved.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HOW TO USE – E45 Cream is perfume-free and dermatologically tested; it can be used daily by the whole family, including infants over the age of 1 month. Simply apply to the affected skin 2-3 times daily and enjoy long-lasting moisturisation. The non-greasy cream is easily absorbed and gets to work instantly to help repair dry skin, without it feeling sticky or oily. It can be used on the body, face, and hands to improve skin’s health by hydrating and preventing dry skin and other skin problems.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
HIGH-DOSAGE: One dose, one capsule, of Jarrow Formulas colostrum contains 400mg of colostrum, including 120mg of immunoglobulins, which you can supply to your body daily
GOOD BIOAVAILABILITY: Jarrow Formulas Colostrum is characterised by good bioavailability and is suitable for a vegetarian lifestyle
HIGH QUALITY: Jarrow Formulas colostrum capsules are tested in independent laboratories for quality and purity
WITHOUT UNWANTED ADDITIVES: The colostrum complex from Jarrow Formulas is gluten-free and produced without genetic engineering
ORIGINAL PRODUCT: The recommended intake differs from the US recommended intake due to German and European guidelines. Please consult a doctor or alternative practitioner for an individual intake recommendation
EFFECTIVE HYDRATION – E45’s Daily Lotion offers effective, everyday hydration. As skin gets drier, it feels and looks less healthy and becomes less effective at retaining moisture, which leaves it even more dry. Our lotion soothes, protects, and restores very dry skin – it intensely replenishes moisture to sooth dryness and smooth out rough skin. The lotion locks in moisture to help better protect the skin against moisture loss, and to help restore and maintain the skin’s moisture level.
MOISTURISING INGREDIENTS – Our Daily Lotion contains light liquid paraffin that has emollient moisturising properties to help keep the skin hydrated. The perfume-free gentle formula is non-greasy and quickly absorbed and is even suitable for sensitive skin. The lightweight lotion is easy to apply to skin and can be used whenever the skin feels dry, locking in moisture and leaving you with long-lasting softness in just 2 weeks.
DERMATOLOGICALLY TESTED – E45’s formulation is dermatologically tested and does not contain any unnecessary colour or fragrances. It is suitable for everyday use on dry and sensitive skin for the whole family, including infants over the age of 1 month. You can apply the lightweight lotion all over the body, including the face, for soft and supple skin. The lotion has a low viscosity with watery consistency which can be thoroughly applied on the skin and is easily absorbed.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
EFFECTIVE HYDRATION – E45’s Daily Lotion offers effective, everyday hydration. As skin gets drier, it feels and looks less healthy and becomes less effective at retaining moisture, which leaves it even more dry. Our lotion soothes, protects, and restores very dry skin – it intensely replenishes moisture to sooth dryness and smooth out rough skin. The lotion locks in moisture to help better protect the skin against moisture loss, and to help restore and maintain the skin’s moisture level.
MOISTURISING INGREDIENTS – Our Daily Lotion contains light liquid paraffin that has emollient moisturising properties to help keep the skin hydrated. The perfume-free gentle formula is non-greasy and quickly absorbed and is even suitable for sensitive skin. The lightweight lotion is easy to apply to skin and can be used whenever the skin feels dry, locking in moisture and leaving you with long-lasting softness in just 2 weeks.
DERMATOLOGICALLY TESTED – E45’s formulation is dermatologically tested and does not contain any unnecessary colour or fragrances. It is suitable for everyday use on dry and sensitive skin for the whole family, including infants over the age of 1 month. You can apply the lightweight lotion all over the body, including the face, for soft and supple skin. The lotion has a low viscosity with watery consistency which can be thoroughly applied on the skin and is easily absorbed.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
Immune & Gastrointestinal Health – USDA-certified Colostrum Prime Life contains high concentrations of natural immunoglobulins, which are proteins that support immune and gastrointestinal health. The formula includes a minimum of 30% immunoglobulins.
Free From Antibiotics & Added Hormones – Colostrum is collected within 16 hours of calving from American pasture-fed cows that have been raised without the use of growth hormone (rBGH), antibiotics, or pesticides in their feed.
Retention of Biological Activity – Colostrum low-temperature processing ensures that immunoglobulin fractions are not denatured. To further minimize the denaturation of immunoglobulins, the formula is delivered in delayed release capsules.
Convenient Veggie Caps – Take one capsule once or twice per day between meals or as directed by your qualified healthcare professional.
Superior Nutrition & Formulation – The goal of Jarrow Formulas is to promote optimal health with high-quality, effective, affordable, and superior formulation of dietary supplements. Our customers can be assured of purity, value, and potency.
EFFECTIVE HYDRATION – E45’s Daily Cream offers effective, everyday hydration. As skin gets drier, it feels and looks less healthy and becomes less effective at retaining moisture, which leaves it even more dry. Our cream soothes, protects, and restores very dry skin – it intensely replenishes moisture to sooth dryness and smooth out rough skin. The cream locks in moisture to help better protect the skin against moisture loss, and to help restore and maintain the skin’s moisture level.
MOISTURISING INGREDIENTS – Our Daily Cream contains light liquid paraffin that has emollient moisturising properties to help keep the skin hydrated. The perfume-free gentle formula is non-greasy and quickly absorbed and is even suitable for sensitive skin. The cream is easy to apply to skin and can be used whenever the skin feels dry, locking in moisture and leaving you with long-lasting softness in just 2 weeks.
DERMATOLOGICALLY TESTED – E45’s formulation is dermatologically tested and does not contain any unnecessary colour or fragrances. It is suitable for everyday use on dry and sensitive skin for the whole family, including infants over the age of 1 month. You can apply the cream all over the body, including the face, for soft and supple skin. The cream has a low viscosity with watery consistency which can be thoroughly applied on the skin and is easily absorbed.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
DERMATOLOGICALLY TESTED ON SENSITIVE SPOT-PRONE SKIN: Cosmetic Cleanser that gently cleanses sensitive spot prone skin and helps reduce facial sebum; Non-comedogenic & does not clog pores
MILD FORMULA: Skin-soothing ingredients Liquorice Root Extract & Glycerin to maintain hydration and soothe sensitive skin prone to acne, spots or breakouts.
RESPECT NATURAL SKIN BARRIER: Soap-free formula helps gently cleanse away excess oilliness without being harsh on skin
FOR DAILY USE: Apply to wet skin on the face, massage over the skin gently, paying attention to oily areas, and rinse off with cool/luke warm water. Pat skin dry with a soft towel. Follow with Acnecide treatment or PURIFIDE microbiome equalizer moisturiser.
BUILD A CLEARER SKIN ROUTINE WITH ACNECIDE + PURIFIDE: Purifide is the NEW range of clear-skin daily skincare, from the makers of Acnecide
KEEP SKIN HYDRATED – Lanolin, light liquid paraffin and white soft paraffin have emollient moisturising properties to help keep skin hydrated and leave it soft, comfortable and relieved.
SOOTHES – Dry, flaking, chapped skin, as well as sunburn and detergent hands.
TREATS SKIN CONDITIONS – Also treats more serious dry skin conditions such as eczema, dermatitis, ichthyosis and certain dry cases of psoriasis.
PERFUME FREE – E45 cream dermatological for dry and condition skin is perfume free.
ACNECIDE + PURIFIDE LEAVE-ON BUNDLE FOR A CLEARER SKIN ROUTINE: Purifide is the NEW range of clear-skin daily skincare, from the makers of Acnecide
Acnecide Face Gel: LEAVE-ON MEDICINAL TREATMENT – Treat mild acne or recurring breakouts to help break the cycle of spots; helps unblock pores to reduce blackheads and whiteheads
Acnecide Face Gel: ACTIVE INGREDIENT – Contains 5% benzoyl peroxide; clinically proven to target and reduce spot-causing bacteria by up to 95% in 1 week
Purifide SPF 30 Moisturiser: HELPS MATTIFY OILY-LOOKING SKIN – non-greasy moisturiser specifically formulated to reduce skin roughness and dryness for softer, smoother skin
Purifide SPF 30 Moisturiser: UVA/B PROTECTION FOR A WIDE RANGE OF SKIN TONES – The UVA/B Sunscreen is barely visible, suitable for various skin tones; non-comedogenic / does not clog pores
GENTLE AND NON-DRYING – E45’s Face Foaming Cleanser is an everyday facial cleanser that gently cleanses your skin whilst preserving its natural moisture barrier, leaving your skin thoroughly cleansed without feeling dry. Cleansing the skin in the evening removes the dirt, oil, impurities, and make-up that build up during the day. It is also important to use a cleanser in the morning as dirt and excess oil can build up overnight when our hands, hair, and bedding come into contact with our skin.
DERMATOLOGICALLY TESTED – E45’s facial cleanser has been tested by dermatologists and specifically designed for facial skin. Its gentle formulation means it effectively cleanses the face and takes care of your skin without affecting the skin’s natural moisture barrier or drying out the skin. The foaming cleanser is easy to use as part of your daily routine and reaches deep into pores to draw out dirt and impurities, so you only need to gently rinse it off, leaving you with clean, soft skin.
HOW TO USE – Pump the cleanser onto the fingertips and massage into wet skin, then rinse. Use twice a day: morning and night and we recommend using the E45 Face Moisturiser after for long-lasting softness. The E45 Face Foaming Cleanser has been specially formulated to be used on dry and sensitive skin. Also suitable for those prone to eczema and dermatitis.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
DISSOLVES PORE-CLOGGING IMPURITIES: Clinically Proven to deeply cleanse while respecting the skin’s pH and reducing bacteria to help prevent spots; suitable for sensitive & spot-prone skin
SOAP-FREE, HYDRATING FORMULA: A clear gel foaming cleanser that gently removes excess oil and boosts hydration for up to 4 hours
BENEFICIAL INGREDIENTS: With a complex of Gluconolactone (PHA), Niacinamide and Zinc, known to soothe dryness and help reduce bacteria that can cause breakouts
FOR USE TWICE A DAY: Rinses away; easily to leave skin clean and balanced
COMPLETE YOUR SKIN-CONFIDENT ROUTINE: Use in your daily clear skin routine as a morning or night time cleanser; Purifide is the NEW range of clear skin daily skincare, from the makers of Acnecide
WASH-OFF MEDICINAL TREATMENT: Treat mild acne or recurring breakouts to help break the cycle of spots; helps unblock pores to reduce blackheads and whiteheads
EFFECTIVE ACTIVE INGREDIENT: Contains 5% benzoyl peroxide; clinically proven to target and reduce spot-causing bacteria by up to 95%
SOOTHING INGREDIENTS: Contains “AC Microsphere Technology” which helps absorb excess oil while releasing glycerine to soothe the skin
FOR DAILY USE: Apply up to once or twice daily to cover the affected skin areas; contact time with the skin should be 1 to 2 minutes followed by thorough rinsing with water and drying. ALWAYS READ THE LABEL
COMPLETE YOUR SKIN-CONFIDENT ROUTINE: Use with Purifide Daily Cleanser, Purifide Daily Moisturiser SPF30 (for day) & Microbiome Equalizer (for night)
LEAVE-ON MEDICINAL TREATMENT: Treat mild acne or recurring breakouts to help break the cycle of spots; helps unblock pores to reduce blackheads and whiteheads
ACTIVE INGREDIENT: Contains 5% benzoyl peroxide; clinically proven to target and reduce spot-causing bacteria by up to 95% in 1 week
EFFECTIVE HYDRATION : Contains “AC Microsphere Technology” which helps absorb excess oil while releasing glycerine to soothe the skin
FOR DAILY USE: Apply up to once or twice daily to affected areas after cleansing; avoiding sensitive areas such as the eyes, mouth, nose lining and neck. ALWAYS READ THE LABEL
COMPLETE YOUR SKIN-CONFIDENT ROUTINE: Use with Purifide Daily Cleanser & Microbiome Equalizer
LONG-LASTING DRY SKIN CARE – E45 Lotion is a light, unperfumed lotion that can be used all over the body, including the face, to provide long-lasting care for dry and sensitive skin. It is a light daily moisturiser for dry skin that keeps your skin feeling soft and deeply hydrated. It also helps the skin to retain moisture and can sooth chilblains and frost bite. E45 lotion has been formulated to give deep moisturisation that lasts throughout the day.
DERMATOLOGICALLY TESTED – This lotion has been formulated by skin care experts at E45 and is perfume-free and dermatologically tested and is a suitable moisturiser for even sensitive skin. E45 Lotion is clinically proven to help protect the skin from dryness, soothe roughness, reduce redness, and reduce scaling and flaking. In just 2 weeks, the lotion can help to visibly reduce redness and improve the appearance of extremely dry and irritable skin when applied daily.
MOISTURISING INGREDIENTS – E45 Lotion contains a purified, hypoallergenic form of lanolin with excellent moisturising properties. It soothes, protects, and cares for your skin. This light lotion is quickly and easily absorbed to keep your skin feeling soft, supple, and hydrated and the pump makes it easy to distribute. E45 Lotion’s gentle formulation can be used daily on very dry and sensitive skin and is suitable for the whole family, including babies over 3 months.
QUALITY SKINCARE EVERY DAY – For 60 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. We understand the importance of quality everyday products that care for your skin with minimal fuss. The E45 range of products has been developed for different skin types and parts of the body and works hard to protect and maintain skin health. It has proven dermatological expertise dedicated to vulnerable dry skin.
HISTORY OF E45 – We released our E45 Cream in 1952 after a customer request for a product that would soothe and protect the skin. In 1963 physicians noticed the benefits of E45 cream for dry skin conditions and our cream was introduced to pharmacy and retail in 1980. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of patients and healthcare professionals and produce better treatment options for patients’ skincare routines.
DERMATOLOGICALLY TESTED ON SENSITIVE SPOT-PRONE SKIN: Cosmetic Cleanser that gently cleanses sensitive spot prone skin and helps reduce facial sebum; Non-comedogenic & does not clog pores
MILD FORMULA: Skin-soothing ingredients Liquorice Root Extract & Glycerin to maintain hydration and soothe sensitive skin prone to acne, spots or breakouts.
RESPECT NATURAL SKIN BARRIER: Soap-free formula helps gently cleanse away excess oilliness without being harsh on skin
FOR DAILY USE: Apply to wet skin on the face, massage over the skin gently, paying attention to oily areas, and rinse off with cool/luke warm water. Pat skin dry with a soft towel. Follow with Acnecide treatment or PURIFIDE microbiome equalizer moisturiser.
BUILD A CLEARER SKIN ROUTINE WITH ACNECIDE + PURIFIDE: Purifide is the NEW range of clear-skin daily skincare, from the makers of Acnecide
ACNECIDE + PURIFIDE LEAVE-ON BUNDLE FOR A CLEARER SKIN ROUTINE: Purifide is the NEW range of clear-skin daily skincare, from the makers of Acnecide
Acnecide Face Gel: LEAVE-ON MEDICINAL TREATMENT – Treat mild acne or recurring breakouts to help break the cycle of spots; helps unblock pores to reduce blackheads and whiteheads
Acnecide Face Gel: ACTIVE INGREDIENT – Contains 5% benzoyl peroxide; clinically proven to target and reduce spot-causing bacteria by up to 95% in 1 week
Purifide SPF 30 Moisturiser: HELPS MATTIFY OILY-LOOKING SKIN – non-greasy moisturiser specifically formulated to reduce skin roughness and dryness for softer, smoother skin
Purifide SPF 30 Moisturiser: UVA/B PROTECTION FOR A WIDE RANGE OF SKIN TONES – The UVA/B Sunscreen is barely visible, suitable for various skin tones; non-comedogenic / does not clog pores
DISSOLVES PORE-CLOGGING IMPURITIES: Clinically Proven to deeply cleanse while respecting the skin’s pH and reducing bacteria to help prevent spots; suitable for sensitive & spot-prone skin
SOAP-FREE, HYDRATING FORMULA: A clear gel foaming cleanser that gently removes excess oil and boosts hydration for up to 4 hours
BENEFICIAL INGREDIENTS: With a complex of Gluconolactone (PHA), Niacinamide and Zinc, known to soothe dryness and help reduce bacteria that can cause breakouts
FOR USE TWICE A DAY: Rinses away; easily to leave skin clean and balanced
COMPLETE YOUR SKIN-CONFIDENT ROUTINE: Use in your daily clear skin routine as a morning or night time cleanser; Purifide is the NEW range of clear skin daily skincare, from the makers of Acnecide
UVA & UVB PROTECTION FOR A WIDE RANGE OF SKIN TONES: The UVA & UVB Sunscreen is barely visible, suitable for various skin tones; non-comedogenic & does not clog pores
HELPS MATTIFY OILY-LOOKING SKIN: non-greasy moisturiser specifically formulated to reduce skin roughness and dryness for softer, smoother skin
HYDRATING + SOOTHING INGREDIENTS: soothing Liquorice Root Extract, Glycerin and Skin-essential Vitamins B5 & E to nourish + protect skin barrier; provides 24-hour hydration.
FOR DAILY USE: Apply in the morning after spot treatments or cleansing. To maintain SPF protection, re-apply as necessary throughout the day e.g after swimming, towelling or washing
BUILD A CLEARER SKIN ROUTINE WITH ACNECIDE + PURIFIDE: Purifide is the NEW range of clear-skin daily skincare, from the makers of Acnecide
DERMATOLOGICALLY TESTED ON SENSITIVE SPOT-PRONE SKIN: Cosmetic Cleanser that gently cleanses sensitive spot prone skin and helps reduce facial sebum; Non-comedogenic & does not clog pores
MILD FORMULA: Skin-soothing ingredients Liquorice Root Extract & Glycerin to maintain hydration and soothe sensitive skin prone to acne, spots or breakouts.
RESPECT NATURAL SKIN BARRIER: Soap-free formula helps gently cleanse away excess oilliness without being harsh on skin
FOR DAILY USE: Apply to wet skin on the face, massage over the skin gently, paying attention to oily areas, and rinse off with cool/luke warm water. Pat skin dry with a soft towel. Follow with Acnecide treatment or PURIFIDE microbiome equalizer moisturiser.
BUILD A CLEARER SKIN ROUTINE WITH ACNECIDE + PURIFIDE: Purifide is the NEW range of clear-skin daily skincare, from the makers of Acnecide
ACNECIDE + PURIFIDE LEAVE-ON BUNDLE FOR A CLEARER SKIN ROUTINE: Purifide is the NEW range of clear-skin daily skincare, from the makers of Acnecide
Acnecide Face Gel: LEAVE-ON MEDICINAL TREATMENT – Treat mild acne or recurring breakouts to help break the cycle of spots; helps unblock pores to reduce blackheads and whiteheads
Acnecide Face Gel: ACTIVE INGREDIENT – Contains 5% benzoyl peroxide; clinically proven to target and reduce spot-causing bacteria by up to 95% in 1 week
Purifide SPF 30 Moisturiser: HELPS MATTIFY OILY-LOOKING SKIN – non-greasy moisturiser specifically formulated to reduce skin roughness and dryness for softer, smoother skin
Purifide SPF 30 Moisturiser: UVA/B PROTECTION FOR A WIDE RANGE OF SKIN TONES – The UVA/B Sunscreen is barely visible, suitable for various skin tones; non-comedogenic / does not clog pores
DISSOLVES PORE-CLOGGING IMPURITIES: Clinically Proven to deeply cleanse while respecting the skin’s pH and reducing bacteria to help prevent spots; suitable for sensitive & spot-prone skin
SOAP-FREE, HYDRATING FORMULA: A clear gel foaming cleanser that gently removes excess oil and boosts hydration for up to 4 hours
BENEFICIAL INGREDIENTS: With a complex of Gluconolactone (PHA), Niacinamide and Zinc, known to soothe dryness and help reduce bacteria that can cause breakouts
FOR USE TWICE A DAY: Rinses away; easily to leave skin clean and balanced
COMPLETE YOUR SKIN-CONFIDENT ROUTINE: Use in your daily clear skin routine as a morning or night time cleanser; Purifide is the NEW range of clear skin daily skincare, from the makers of Acnecide